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Job Seeker’s Creativity Misses Target

Sunday, February 21st, 2010

I came across Ted Malaska’s YouTube animation today and was impressed with his novel approach to seeking employment at Google.  Check it out.

Innovators Win

I praise the animation as an example of a creative way to secure an employer’s attention.  Mission accomplished in capturing attention.  Google will like his innovative approach and so might other employers.  He has set himself apart, an important objective for each job seeker.

Job Boards So Last Decade

Job seekers who prefer to focus their search using job boards are knocking on doors to empty offices in a manner of speaking.  Job boards are quickly becoming so last decade. We might peg them now as “old fashioned.”  Still on occasion they add value so job seekers are wise to pay them some attention like the WantAds in the newspaper.  Employers use these media less and less as they utilize Google and LinkedIn as their primary sources for identifying talent.

Why Google and Other Employers Won’t Reach Ted.

Ted has a problem.  He chooses NOT to be contacted via LinkedIn.  While he shares his LinkedIn profile,  his LinkedIn settings prohibit anyone from contacting him.  His LinkedIn settings shun requests for Introductions and LinkedIn InMail, the very means recruiters and employers use to connect with possible candidates for hire.  His preference for privacy protection is an obstacle to his own success.

The Solution in LinkedIn Settings

If Ted wishes to really be contacted by anyone who can help him secure employment at Google, he needs to adjust his LinkedIn Settings.

  1. Access the Settings link atop each LinkedIn page in the right hand corner
  2. Select “Contact Settings” under “Email Notifications”
  3. Choose to accept both Introductions & InMail under “Types of Messages You’ll Accept”
  4. Choose Career Opportunities under “Opportunity Preferences”

InMail permits recruiters and others to contact Ted, a privilege they pay for as a premium subscriber.   Subscribers do not get member contact information, just the privilege to reach a member via email.

If Ted’s LinkedIn profile is current, he continues to hope and wish to work for Google.   Here’s hoping he changes his settings and becomes more accessible and wins his next gig being rewarded for his creativity.

I’ll soon post another idea I have for Ted and how he might secure that job with Google by suggesting changes to his profile that is quite well crafted presently.

Posted in Job Search, Job Seeker, LinkedIn Settings | No Responses »
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Six Degrees of Separation – Urban Myth or Not?

Tuesday, January 12th, 2010

Fact or Fiction?  We are ALL connected on this planet by six degrees of separation.  The premise is that we live in a small world that is growing smaller day by day with  technology and communications.  So, is it fact or urban myth that we are all just five introductions or six degrees from meeting anyone, anywhere?  If you care to cast your vote before reading on and are a member of LinkedIn, you can weigh in at with this poll.  Results are shared.

Six Degrees of Kevin Bacon is a trivia game that popularized the notion of six degrees of separation.  The game contends that any and all actors can be connected by their roles to a Kevin Bacon film.  (I am not sure and can only conjecture that Kevin Bacon’s agent may have been the one behind the game.  The game certainly enhanced his name recognition or “personal brand.”)

The man who most notably tested this “small world” concept is Stanley Milgram.  Ivan Misner, the Founder and Chairman of BNI, in his book The 29% Solution shares the findings of Milgram’s studies.  The task was to forward materials from individuals in one part of the country to an individual in another part of the country.  For example, people were asked to forward a package to a named art curator in Ohio using people they know to forward the package.

So what happened?  Less than two thirds of the packages arrived and 71% of the packages never were delivered.  Thank goodness those entrusted with the packages aren’t working for the US Postal Service!  On average, when the package was delivered it took five or six connections to do so with a range of 2 to 10 connections.  So, it is a myth, not a fact, that ALL are connected by six degrees of separation.

So, in this “small world” where information is moving ever faster and faster and where people are connecting more readily on LinkedIn, facebook and other social networks, what is the implication?  If you are a job seeker and buy into the myth, you might believe that in time you will be connected to your next career opportunity.  If you are a consultant or professional in any field looking to make connections with other professionals or build new client relationships, you cannot assume that the desired connections will come to you.  Relationships and social networks are cultivated via communications that are ongoing, whereby the relationship is mutually rewarding.  Net”working” is work and a skill required by all like reading, writing and speaking if one is to survive in the coming decade of the workplace.  It can be learned.

Have you made resolutions in this new year, new decade to improve your networking and your relationships?  Subsequent articles in this blog will offer suggestions as to how one can develop their networking skills and cultivate better relationships.

Posted in Networking - Making Connections | No Responses »
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“Brilliant!” they said – LinkedIn™, Networking & Events

Friday, October 9th, 2009

Often we attend networking events with the limited purpose of being available to meet others and re-connect with those we know.  Maybe we make a connection, maybe not.  Networking need not be left to chance, it can be more purposeful than this.  The following strategy optimizes your networking ROR… What’s that you say?  ROR is the return on relationships, a term coined by Kathleen Pringle, a career coach and strategist.  I suggest you consider the following pay-it-forward approach prior to attending the next networking event.

Browse your Rolodex, collection of contacts or your LinkedIn™ contacts.  Identify two people you think would benefit from meeting each other and make arrangements to make the pay-it-forward introduction at an upcoming event.  That’s pretty simple.

3 Simple Steps to Uber-Networking with Uber-ROR using LinkedIn™

  1. Identify a LinkedIn event that you’ll attend soon that would be of general professional interest.
  2. Browse the list provided by LinkedIn™ of attendees and the “Interested.”  Identify those you’d like to re-connect with at the event.
  3. Consider who they’d like to meet from your network.  Forward the LinkedIn™ profiles of each professional to the other person stating that you’d like to facilitate an introduction at the event.

Why wait for event registrants?  Browse your own network and consider an introduction you can make and begin setting it up using the event to make the introduction. I expect you’re seeing the paying-it-forward strategy working here and how it can enhance the ROR with those you are connecting and the value of the event.  Turbo-charge the pay-it-forward philosophy and ask those you will be introducing to follow the same strategy.

Have a need to meet someone yourself?

LinkedIn™ can really accelerate and optimize this process.  Let me explain how. After identifying the desired attendee to meet, use LinkedIn™ to determine who in your network is connected to the desired professional.  Pick up the phone and make a call suggesting that the event would provide a chance to make the connection since the desired contact is already interested or attending the event.

Simply stated in summary come to the event with the purpose of making introductions and watch ROR blossom.  It’s pay-it-forward, the mindset of all great networkers.  Simply showing up at events is only better than not attending.

Posted in Events, Networking - Making Connections | No Responses »
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LinkedIn Success – Achieve these 2 Daily Habits

Thursday, August 6th, 2009

Imagine just doing two things daily for 10 minutes would enable you to stay in touch so well with ALL in your network AND nobody gets unwanted email either.   Not only that, it’s so easy and rewarding to your networking.  Read on to learn how LinkedIn makes it so simple and all that’s really required is that you study your LinkedIn home page.

If you really wish to see the power of LinkedIn, commit to this exercise Monday through Friday for four weeks and see what happens.  Visit your LinkedIn home page daily for 10-15 minutes.  I think your observations will make apparent the power of this exercise and LinkedIn in general.  Your success and observations gleaned in this exercise will be a function of the size of your network.  A tiny network rarely provides sufficient activity to reward you with significant insight.  Grow your network.  These benefits also may not be observed depending upon your account settings.  More about that in another post.

Visit your Home Page!

1 – Update your status. Tell your network what you’re working on.  Here are some ideas.

  • Keep it work-related and beyond the mundane.
  • Tell us about your achievement or challenge today.
  • Offer praise for someone who has helped you in some manner or who has recently been recognized for a professional achievement.
  • Share a link of interest and offer some context framing it.  Use a URL shortener.
  • Ask a question or request help of your network.
  • Invite your network to share what they’re working on.   Nudge ‘em!
  • DON’T share personal insignificant details (getting a haircut), don’t whine.

2 – Review Network Updates – Today (Yesterday only if you wish to revisit)

  • Review Status Updates -  Who is doing what.  Add comment or reply privately to at least one.
    • Account settings are critical here.
  • Examine the Recommendations made by and for those in your network.
    • Note who is worth connecting to or learning more about.
    • Note what makes a compelling recommendation, many aren’t.
    • Consider writing a recommendation for someone you are connected to.
  • Examine the Groups joined by your connections.  Should you join them?
  • Note who has an updated Profile.  Examine a profile.
    • It may help you improve yours
    • You might note a promotion or an honor worth remarking on.
  • Who is attending what LinkedIn Events. Perhaps you might wish to attend as well or meet the presenter.
  • Observe the Connections Updates of your connections.  You may note people you know or would like to know.

As this is social media it is important that you first read of others’ doings, then be responsive. Stay in touch sending a brief message!  It’s not an email, but a LinkedIn internal message plunked into their LinkedIn Inbox.

Respond to every update?  Certainly not, but you can make a brief remark to many you’ve not seen in a while whose updates are noteworthy.    You’ll learn and become more active modeling others activities.  If it takes more than the suggested time, it’s because you’re engaged and learning.  Quite naturally I believe that you might undertake this exercise twice a day once in the morning and again later in the day.

Carry on!  Update your status.  Tell your network what you’re doing.  Engage them professionally.   Stay in touch letting them know you are paying attention to their updates. Send them a message.   It’s fast and easy visiting the home page.  Make it a daily habit!

Posted in Networking - Making Connections, Things LinkedIn | No Responses »
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Finding Our Voice Here

Monday, July 13th, 2009

What are we going to post? What can you expect to read here?

I have a myriad of interests, some related, many not. I network. I connect others. I recruit and coach. I offer job search and networking advice. I’ve been called a catalyst. I start things and seek others with talents to give them richness and full maturity. I read and take pictures. I enjoy jazz, gardening, movies, public speaking, technology, the web, my dogs and nature. All will be shared here but the focus of this blog will be about LinkedIn, the social network and my observations on professional networking, career management and job search.

I hope to post weekly one article each week on LinkedIn, job search and professional networking. On weekends and days between the related postings referenced I’ll post other musings in the many sub-categories of “Beyond” where I’ll share my other interests randomly.

Posted in Blogging | No Responses »
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